English - Unlocking the power of brand trust .pdf
Unlocking the power of brand trust
UL set out to understand how leading global manufacturers and retailers manage their brands and perceive and address marketplace threats. This report summarizes the key findings of a survey fielded to 300 respondents in roles directly and indirectly responsible for brand performance.
Portuguese - Aproveitando o poder de confiança da marca.pdf
Spanish - Liberar el poder de la confianza en la marca.pdf